About CrossTech Group
CrossTech Group is a first of its kind combination of two complementary business units in one organization. As parent company of CrossTech Media and CrossTech Partners, the Group provides unique leverage and an advantage in knowledge, market reach, customer acquisition, and brand development.
By having a strong business and technology services organization, the media organization is supported with a knowledge base from which to build and develop content. Conversely, by linking with the media organization, the Services organization gains strength and support, trust in customers, knowledge base and market perspectives.
CrossTech Group is led by “thought leaders” , leading industry visionaries and practitioners – speaking, writing, and blogging and developing solutions based on the technologies that are the focus of Cross Technology Group.
We focus our products and services on Second Circle TechnologiesTM. Simply defined, Second Circle Technologies are the technologies that are driving innovation today. In the mid-1990’s, the Internet was the new driving force for innovation. Today, these technologies include New Media Strategies and Implementation, Mashups and Composite Apps, Virtualization, Enterprise Collaboration (social media), Web Oriented Architecture (SAAS), Fabric Computing (virtualization plus networking) , and Unified Communications.
Second Circle Technologies are distinctly different from “Third Circle Technologies” which are new to market and are ahead of their time. Likewise, they are different from “First Circle Technologies” which are the stable, established technologies which - while important to an organization - are mature, implemented and well understood. Innovation and competitive advantage is driven by the effective adoption of second circle technologies.
